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How to make your business green and not just covered in greenwash – 14/7


14 July 2021


11:00 – 12:30




Midlands Engine and Coventry University Enterprise

The Event

Many small and medium sized business owners have a strong desire to run their operations along sustainable and ethical principles to ensure that they make a minimal or zero impact on the environment. This webinar will give you information about the best way to make sustainable or environmental claims about your business. How to avoid the sin of greenwashing or making unsubstantiated claims about your performance or products. We will cover different business ethic models, environmental reporting and monitoring strategies, websites and advertising content and principles.


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