Circular Economy in the West Midlands: Benefits and Support Available

The Event

Join businesses, social enterprises, innovators, and sustainability experts for an exclusive event exploring how circular economy principles can unlock new revenue streams, reduce risk, and future-proof your business.
Discover real-world case studies, practical strategies, and emerging trends that turn sustainability into competitive advantage.

This free event will include the following agenda:

• Anna Bright, Chief Executive, SWM: Why a circular economy is good for business
• Jordan Gerrard, Project Manager ‑ Circular Economy, WMCA: Launch of Circular Economy Literacy Training
• Ian Humphreys, Chief Operating Officer, International Synergies: Wider support available including the West Midlands Resource Reuse Network (WMRRN) and Circular Economy for Birmingham Advancing Sustainability (CEBAS)
• Business Case Studies
  • Denise Brinton, Director, Staysafe PPE Limited
  • Richard Harris, Supply Chain Director, Detertech
• Kate Angel, Head of Business Support Operations, Aston Centre for Enterprise and Entrepreneurship (ACEE): Green Advantage

Rethink waste. Redesign growth. Join us for a business-focused event on how the circular economy is transforming industries and creating new opportunities.